About Danielle - Draft

Danielle Rollins is a burgeoning all-American lifestyle brand created on Danielle’s effortlessly elegant personal style and inherently great taste. As an internationally known tastemaker and trendsetter, interior and clothing designer, author and online influencer, she is recognized for Gracious Living and Stylish Entertaining^TM.

Founder and creative director for Danielle Rollins Interiors her overriding joy is in providing inspiration for achieving beauty in everyday living, whether it is through home decorating or flawless entertaining. Licensed collaborations and lifestyle product collections are slated to come out in 2019 to coincide with the launch of a new book.

Highly sought after among the design industry, Danielle has participated in collaborations with Brunschwig & Fils, de Gournay, Schumacher, Samuel & Sons, Sanderson, Zoffany, Fromental, Pierre Frey, Thibaut and many more of the top design houses in the industry as well as projects with Pottery Barn and Ballard Designs. Her contributions to charity showcases have included the Atlanta Homes & Lifestyles Home for the Holidays Designer Show House, Atlanta Symphony Orchestra Show House & Gardens, ADAC Behind the Windows, and many more.

“My style, in the way I dress, decorate and live, is very classic with a certain casualness mixed in so the focus is always on comfort, not formality with an irreverent bohemian flair. I have always been someone who never followed other people. I love traditional designs, but I adore color, texture, pattern & whimsy mixed with structure. I dress in a manner of what looks good on & for me, not what’s in style. I decorate and design in a way that is comfortable, inviting and warm, but most of all gives a sense of joy to a space. I love things that are well made, often touched by a human hand & therefore, heart, that has a sense of forever.”

- Danielle Rollins

Never to be content with just designing the room Danielle Rollins designed a capsule clothing collection of pieces she wanted for herself to wear in the spaces & places she designed, for where and how she entertains and travels with the people she loves to be around morning, noon and night. She has created a capsule of interchangeable, buildable and expandable well-cut, beautifully constructed items that are meant to be lived in and loved in, and kept in a wardrobe season after season.

She has designed her collection for women who want effortlessly chic foundational outfits made out of quality fabrics with exceptional detail that allow the wearer to be what stands out & create the sparkle by accessorizing an outfit to reflect the wearer's personality. Named after legendary individuals who shared a love of entertaining and design, the items are ageless, whimsical, feminine, fresh and flattering. The collection is currently available online, in select boutiques and through direct to consumer "see it now, buy it now" pop-ups and trunk shows.

Danielle Rollins

Author of bestseller Soirée Entertaining with Style, (Rizzoli) with another book expected for release in fall 2019, Danielle is a long time contributing editor for Veranda, and sought-out public speaker who has been featured on national and local television, radio, magazines, newspapers and digital media. She is an outspoken advocate of women’s issues and women’s rights, passionate female entrepreneur who believes in giving back, and a single mother of three children who resides in Atlanta.

Danielle has been featured in major magazines, popular digital publications and is a celebrated guest on broadcast networks. Visit our press page to discover interviews, videos and features via Huffington Post, VoyageATL, CBS, Veranda, and One Kings Lane among many others.