Get to Know Danielle

Danielle Rollins-NO RING-1

Mixing a dash of glamour with an approachable flair, Danielle sets the standard for Gracious Living and Stylish Entertaining™. Channeling the style of Grace Kelly, the wit of Lucille Ball, and the decorating and entertaining approach of Dorothy Draper (mixed with a little fantasy from the ever-imaginative, flamboyant Elsie de Wolfe), she inspires and encourages others to celebrate any and every opportunity to create a memory.Danielle shares, “I love the “lights, camera, action” of a party! I enjoy every second of entertaining from the initial spark of inspiration, to the preparation logistics, to the final zip of my dress, the greeting of friends, and the sound of tinkling glasses blending with the hum of the music. Through the atmospheres I create, celebrations allow me not only to express myself but also express my love for family and friends. Entertaining enables suspension from the real world and escape from the near-constant digital onslaught; it gives loved ones a chance to truly connect in the moment and create lasting memories.”

Nothing else relaxes Danielle quite like making order out of disorder. She doesn’t believe in a right or wrong way to entertain—or in any rigid, hard-and-fast rules. Instead, Danielle believes that if you focus on the essence of entertaining (what is important and what is not important), you can figure out a way to pull off a scintillating and memorable soirée with aplomb! With a little effort and imagination, simple ingredients used abundantly and a sense of humor and humility, she believes that entertaining can have a truly transformative effect.

Veranda calls Danielle a “genuine expert—a natural born entertainer” and Southern Living, to which she has been a frequent contributor, proclaims her “Atlanta’s preeminent hostess and tastemaker.” Her book has garnered praise for both its beauty and practicality on various websites and blogs, including Martha,, Things That Inspire, and Stylebeat. Danielle has also received coverage in Wall Street Journal, Women’s Wear Daily, The San Francisco Chronicle, and The New York Post, she has been featured on several TV morning talk show segments such as Marie Osmond’s show “Marie” as well as national and local radio shows.

Especially meaningful to Danielle are the contributions she has made to the Atlanta community by serving on various charities and boards. She is particularly proud of her efforts in establishing one of the city’s most popular events, Women of Style and Substance Annual Luncheon benefiting Children’s Healthcare of Atlanta, which was inspired by the healthcare professionals who cared for her daughter following a near fatal accident. “Soirée Entertaining with Style evolved during a low point in my life. My middle child suffered a life-threatening accident and spent over a year recovering in the hospital and at home. Entertaining at home was easier than going out, and I began to actually enjoy making all the decisions that involve creating a special celebration”, Danielle explains.

A native of Dallas, TX, Danielle now lives in Atlanta with her children and a menagerie of animals including four dogs, two cats, fish, reptiles, and an aviary filled with birds. She is passionate about traveling, cooking, gardening, and all things design related.

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